The Making of Your Masterpiece

Experience Expert Craftsmanship: Tailor-Made and Never Mass Produced

Some of the hallmarks of a fine piece of jewelry are defined by the intricate details of its craftsmanship. Our custom creations are made using state-of-the-art 3D technology, ensuring each piece is one-of-a-kind and built to perfection.

Custom designs are tailored to fit your specific needs, whether it's a gemstone, diamond, or unique size. This approach avoids resizing or retrofitting, which can compromise structural integrity or result in gaps and an unfinished appearance which is commonly seen in more mass-produced/fast fashion or commercial quality goods.

Precision Design

Our diamonds are hand-calibrated by specialists to within one-tenth of a millimeter and matched for color, clarity, and table size. Our bench jewelers even align the star facets during the setting process, showcasing our dedication to precision and solid craftsmanship.

Full Cut Round Brilliants vs Cheaper Single Cuts

In our production process, we use full-cut round brilliant melees, ensuring each tiny diamond used in the creation of your jewelry is of superior quality. These fully faceted diamonds contribute significantly to the fire, brilliance, and scintillation of your masterpiece.

Full-cut melee diamonds are miniature versions of the standard brilliant-cut diamond, precision-cut with 58 facets for optimal light performance. Unlike "economic quality" melees found in the marketplace, which have lower color and clarity, and less faceting. Our diamonds are crafted with the finest cut qualities, higher-end color tiers, and superior clarity. This guarantees your fine jewelry is scientifically designed to maximize light performance.

full cut versus single cut diamond melees

Extensive Screening Process

In the information age, there is a wealth of knowledge available, but it can often be overwhelming and filled with conflicting or misleading data points. It might be puzzling as to why diamonds, which appear identical on paper, can have such a significant price difference. This discrepancy can be attributed to the varying quality and nature of the gemstones. Lower quality or 'defective' diamonds are sold below market value, while superior quality diamonds command premium prices. This is why B or C-grade stock items are often found at discount outlets, while the top 2% are reserved for high-end brands.

While a diamond certificate is useful for narrowing down specifics, there are still critical features beyond the 4Cs impact the appearance of a diamond. We have a strict standard for screening diamonds from all categories and our diamonds are specially curated through experienced eyes and deep industry knowledge using an 8-point system. There are so many other important nuances when choosing a diamond and what aspects matter to you specifically may be different for someone else there is an art to prioritizing what matters to you to get the best value and we'd be happy to help guide you through this process. Read more about how we look beyond the 4Cs and how to screen diamonds to avoid BGM nuances.